Apple, why have you forsaken users like me? I feel like you’re beginning to take me for granted.
I know that Apple is still one of the most influential tech companies on the planet, and I fully recognize that its products continue to set the bar in industrial design, brand loyalty, and ecosystem integration.
But not everything is perfect in Cupertino.
Despite Apple’s dominance, there are discernible cracks in the experience: frustrations that long-time users and analysts can’t ignore. Not to mention that Samsung recently extracted me from the Apple ecosystem with its new Galaxy S25 Ultra.
While Apple continues to lead in many areas, aspects of its ecosystem have begun to show signs of wear. Here are four specific gripes that detail missed opportunities and areas for improvement for Apple in 2025.
